Vanessa Larco has a passion for helping founders bring their products to life. A Partner at the Silicon Valley-based investment firm New Enterprise Associates (NEA), Vanessa has years of experience in product management — including overseeing web and mobile apps at Box, and contributing to the teams on Xbox Kinect and Surface at Microsoft. She knows what it takes to transform a concept into a real life, functioning product.

Vanessa shared her insights on product management with IVYtv, including the three essential metrics you need to strike the balance between monetization, retention, and distribution.

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